The benchmark of excellence
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The Hampshire Business Award celebrate the people, businesses and organisations doing exceptional work. Explore the categories and help recognise someone shaping the future through their achievement, leadership and impact.
International Sales Growth Award
Taking a business's sales beyond the UK.
About this category
This award recognises a UK based organisation or team that has grown sales in international markets. Judges look for the strategy behind market entry, the results achieved and how the business adapted to new customers and cultures.
Eligibility
Open to UK based organisations and teams selling into markets outside the UK.
Judging criteria
- Market entry strategy
- International revenue growth
- Adaptation to local markets
- Sustainability of growth
Qualitative criteria
- Cultural understanding and careful
- Well planned expansion
Metrics
- International revenue and growth rate
- New markets entered
- Overseas customers won and share of total revenue
Additional criteria
Entries should include a concise case study, supporting figures and, where possible, client, manager or colleague evidence. Commercially sensitive numbers may be given as percentages or ranges. Judges consider the scale of the business and the market the entrant sells into, so smaller teams compete on equal terms.
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